Some importance and benefits of adventure tourism are following as: Sign up for updates to find out as soon as new webinars are announced. © 2020 Adventure Travel Trade Association   |, How adventure tourism has affected jobs and revenues in case study countries, How to apply the method for measuring economic impact from adventure tourism in several contexts, Components of a successful adventure tourism destination development strategy. Greater appreciation for--and the appreciated value of--local natural and cultural resources improves the community’s social and economic health, and elevates community morale--which can lead to more opportunities for investment, so the cycle begins again. Convert to your local time. Local resources, now valuable for the tourism-related benefits they provide, suddenly have lasting worth as protected, sustainable resources as well as justification for land use regulation and other conservation practices. Even on guided tours, you will be pushed physically and mentally. The economic impacts of tourism: Why Governments invest. Adventure tourism is one of the fastest growing sectorsof the tourism sector, attracting high-value customers, supporting local economies, and encouraging sustainable practices. You find out what you are made of. Alongside this, case studies from two countries — Jordan and Macedonia — will be shared to present a roadmap for destination development for greatest impact, drawing from ATTA's past partnerships with destinations. While many tourism boards and international aid agencies are aware of the potential for adventure tourism to have lasting benefits for local communities, wildlife, and environment, many require quantitative data to justify investment in the sector. The tourism economy represents 5 percent of world GDP. @ 9:00 AM PDT / 16:00 UTC The idea that adventure travel can sustain local economies has emerged from United Nations support of adventure travel, in conjunction with ecotourism or sustainable tourism, as a means to help free developing countries from downward-spiraling cycles of human poverty and environmental degradation. Economic Benefits of Adventure Tourism Local and Foreign Investment. The continued growth of this sector creates net positive impacts not only for tourism, but also for destination economies, their people, and their environment. Economic Benefits of Adventure Tourism (Photo: ). The consulting firm, Xola, believes the adventure travel industry has "the potential to positively transform people, environments and economies.” This can be as true for rural U.S. economies as for the world’s least developed countries. You’ll Feel Better When You Get Moving. Webinar participants will learn: Established in 1990, the Adventure Travel Trade Association is the largest global network of adventure travel leaders. One of the easiest advantages to identify is the jobs tourism brings. While many tourism boards and international aid agencies are aware of the potential for adventure tourism to have lasting benefits for local communities, wildlife, and environment, many require quantitative data to justify investment in the sector. What Are the Benefits of Tourism in the Caribbean? The connections and creativity of this vibrant community come together both virtually and in person to create and deliver the solutions that propel our businesses and our communities toward a responsible and profitable future. What’s great about all these businesses is that they not only pay wages to their staff, but source goods and products locally, giving a boost to local industry. Additionally, exposure to adventure travelers presents opportunities for locals to project new, positive personal and community images. International tourism ranks fourth (after fuels, chemicals and automotive products) in global exports. © 2020 USATODAY, a division of Gannett Satellite Information Network, Inc. Xolaconsulting.com: Adventure Travel Saves the World. Xola points out that developing adventure tourism markets creates local “changemakers” or social entrepreneurs who elevate entire communities, economies and ecosystems with travel as the catalyst, “sparking economic growth across multiple industries in destinations where it is given strategic focus.” Building independent local business and employment capacity is necessary for a sustainable adventure tourism economy. The challenge overall, according to the International Union to Conserve Nature, is creating effective, measurable conservation incentives based on the “goods and services” provided by ecosystems, so communities benefit directly from being good stewards. And you learn that… Adventure tourism offers just those incentives, as the Xola diagram illustrates, and in a wide variety of situations. This webinar is designed for tourism board or international development agency staff interested in learning how to quantify adventure tourism’s economic impact in terms of jobs and revenues, and the components of a destination or regional adventure tourism development strategy. What’s great about tourism is that the supporting industries like retail and food production also benefit, alth… According to the UN’s E-Tourism Initiative, the world’s 50 least developed countries... Employment, Education and Image. Enlightened adventure travel creates the opportunity for both local and outside investment to support a particular economy. This webinar showcases a model developed by ATTA partner FHI 360 that quantifies the impact of adventure tourism in terms of jobs and revenues, along with how this might be applied in other countries. Our community is made up of ~30,000 individual guides, tour operators, lodges, travel advisors, tourism boards, destination marketing and management organizations, outdoor educators, gear companies and travel media who share a belief and commitment to sustainable tourism. To Distinguish Between Natural tourism & Ecotourism, Privacy Notice/Your California Privacy.! Tourism in the Caribbean this ranges from directly influenced positions like tour,... Tours, You will be pushed physically and mentally learn: Established in 1990, the world s. Initiative, the adventure travel Trade Association is the largest global Network of adventure travel leaders, Education and.. 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